Three Meta (Facebook & Instagram) Social Media Ads
 
These ads are fantastic for localized businesses. Regularly posting treats your existing “pond” of followers, while ads jump outside that pond and reach those who aren't yet familiar with you. There is a one-time setup fee of $300 to establish your Meta ad account and add me as a manager. This will require your participation and approval. You will also need to determine a monthly budget limit, which I will use to set up billing with your credit card for direct charges.
 
Even if you hate social media, it's a necessary evil—there's no better way to consistently reach people with your brand. If you serve a local audience, this is essential.
 
Consistency is key. When people are doom-scrolling, the goal is to imprint on their memory. Eventually, they’ll stop scrolling and give you a chance to earn their business.
 
What’s Included:
30-minute phone or video consultation
Intake questionnaire to ensure clarity and direction
Industry research to maximize relevance and performance
Digital proof sheet for editing and final copy approval
Three targeted ads created and set up on Meta’s ad platform (Facebook and Instagram, assuming you have both)
Ads also posted to your social media feeds as general posts
Overview report of ad performance
 
$150 Boost
Design of a promotional postcard that invites and/or incentivizes customers and clients to leave reviews on up to three specific platforms (e.g., Google Reviews, Facebook, etc.). Corresponding QR codes will be created and incorporated to directly link to each individual platform for ease of use.
 
If I also create and manage your social media content, I’ll utilize the creative and messaging to maintain consistency. For ongoing services, I’ll track performance to maximize the success of high-performing ads.
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Social media builds connection, confidence, and a sense of accountability. People want to feel like they can hold businesses accountable online—and outside of Google reviews, social media is the preferred platform for that. This isn’t something to fear—it works to your advantage when you show a consistent presence and genuine engagement. This turns your audience into your greatest fans—and your most powerful marketing funnel. Personal recommendations trump all other forms of marketing.
 
To keep things clear, I’ve highlighted the main points above. That said, I foster a collaborative environment that isn’t rigid—clarity is kindness. Content typically requires a two-week lead time.
For ongoing services, we’ll establish a consistent deadline. In many industries, providing relevant photos is essential. If you struggle with this, let me know—options are available. It’s also important to communicate any known promotions or topics to avoid. We’ll work together to refine messaging to ensure it aligns with your business goals and objectives.